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Successful EDDM® Postcard Checklist

Elements of a Successful EDDM® Postcard

Headlines, Benefits, CTAs, & More

When it comes to direct mail, not all postcards are created equally.

In fact, most direct mail offers are missing one or more critical elements, which can lead to drastically reduced response rates and ROI.

Avoid costly errors, create better direct mail offers, and optimize your postcards for success with this FREE postcard design checklist.

  What's Included?

  • Powerful Headlines
  • Limited / Exclusive Offers
  • Authority Indicators 
  • Testimonials
  • Call-to-Actions (CTA)
  • and More!

Download instantly using the form on the right.


EVERY DOOR DIRECT MAIL®, EDDM®, EDDM RETAIL®, EDDM BMEU®, UNITED STATES POSTAL SERVICE®, U.S. POSTAL SERVICE®, USPS®, U.S. POST OFFICE®, POST OFFICE®, and ZIP CODE™ are trademarks of the United States Postal Service® and are used with permission under license.